Tools to run grocery-first rewards banking
Cashberry gives grocery partners the capabilities to launch, manage, fund, activate, connect, and measure rewards banking programs tied to grocery savings.
Launch Programs
Turn launch plans into live programs
Cashberry supports the program setup required to move from partner alignment to shopper-facing launch.
Expenses
Expenses
Expenses
$1,400 / $1,879
$1,400 / $1,879
$1,400 / $1,879
70%
70%
70%
There are still 13 days until the end of the month.
There are still 13 days until the end of the month.
There are still 13 days until the end of the month.
Edit budget
Edit budget
Edit budget
Apparel purchases have used 93% of your monthly budget.
Apparel purchases have used 93% of your monthly budget.
Apparel purchases have used 93% of your monthly budget.
View Transactions
View Transactions
View Transactions
Budget limit approaching
Budget limit approaching
Budget limit approaching
July
July
July
$489.20
$489.20
$489.20
+12%
+12%
+12%
Misc
Misc
Misc
Home
Home
Home
Grocery
Grocery
Grocery
Apparel
Apparel
Apparel
Program Setup
Define the launch structure, participating stores, banners, regions, timelines, and initial program scope.
Program Setup
Define the launch structure, participating stores, banners, regions, timelines, and initial program scope.
Program Setup
Define the launch structure, participating stores, banners, regions, timelines, and initial program scope.
Partner Presence
Establish how the grocer, Cashberry, and participating partners appear across the customer experience.
Partner Presence
Establish how the grocer, Cashberry, and participating partners appear across the customer experience.
Partner Presence
Establish how the grocer, Cashberry, and participating partners appear across the customer experience.
Rollout Planning
Support phased launches by store, cohort, region, customer segment, or program type.
Rollout Planning
Support phased launches by store, cohort, region, customer segment, or program type.
Rollout Planning
Support phased launches by store, cohort, region, customer segment, or program type.
Configure Rewards
Shape rewards around grocery savings
Teams can create reward structures that connect everyday banking activity, grocery behavior, and funded offers back to grocery savings.
Expenses
Expenses
Expenses
$1,400 / $1,879
$1,400 / $1,879
$1,400 / $1,879
70%
70%
70%
There are still 13 days until the end of the month.
There are still 13 days until the end of the month.
There are still 13 days until the end of the month.
Edit budget
Edit budget
Edit budget
Apparel purchases have used 93% of your monthly budget.
Apparel purchases have used 93% of your monthly budget.
Apparel purchases have used 93% of your monthly budget.
View Transactions
View Transactions
View Transactions
Budget limit approaching
Budget limit approaching
Budget limit approaching
July
July
July
$489.20
$489.20
$489.20
+12%
+12%
+12%
Misc
Misc
Misc
Home
Home
Home
Grocery
Grocery
Grocery
Apparel
Apparel
Apparel
Reward Types
Support cashback, grocery savings, funded offers, transaction incentives, campaign rewards, and partner-supported value.
Reward Types
Support cashback, grocery savings, funded offers, transaction incentives, campaign rewards, and partner-supported value.
Reward Types
Support cashback, grocery savings, funded offers, transaction incentives, campaign rewards, and partner-supported value.
Reward Triggers
Define what actions trigger value, including spending, saving, purchases, trips, baskets, offers, or campaign participation.
Reward Triggers
Define what actions trigger value, including spending, saving, purchases, trips, baskets, offers, or campaign participation.
Reward Triggers
Define what actions trigger value, including spending, saving, purchases, trips, baskets, offers, or campaign participation.
Reward Presentation
Control how rewards appear to shoppers so the value feels simple, useful, and connected to grocery.
Reward Presentation
Control how rewards appear to shoppers so the value feels simple, useful, and connected to grocery.
Reward Presentation
Control how rewards appear to shoppers so the value feels simple, useful, and connected to grocery.
Manage Funding
Track value from source to shopper
Teams can understand who funds the reward, how much value is available, where it applies, and how it is delivered to the shopper.
Generate report
Generate report
Generate report
Spend patterns
Spend patterns
Spend patterns
Burn rate report - Q2
Burn rate report - Q2
Burn rate report - Q2
July 18, 2025
July 18, 2025
July 18, 2025
Vendor management
Vendor management
Vendor management
Vendor spend report - Apr 2025
Vendor spend report - Apr 2025
Vendor spend report - Apr 2025
June 1, 2025
June 1, 2025
June 1, 2025
Your reports
Your reports
Your reports
Funding Sources
Assign value to grocers, merchants, brands, service partners, or Cashberry-supported programs.
Funding Sources
Assign value to grocers, merchants, brands, service partners, or Cashberry-supported programs.
Funding Sources
Assign value to grocers, merchants, brands, service partners, or Cashberry-supported programs.
Budget Controls
Manage campaign budgets, funding limits, reward pools, timing, and value allocation.
Budget Controls
Manage campaign budgets, funding limits, reward pools, timing, and value allocation.
Budget Controls
Manage campaign budgets, funding limits, reward pools, timing, and value allocation.
Funding Visibility
Track funded value by partner, campaign, reward type, customer cohort, store, or program.
Funding Visibility
Track funded value by partner, campaign, reward type, customer cohort, store, or program.
Funding Visibility
Track funded value by partner, campaign, reward type, customer cohort, store, or program.
Eligibility
Make every reward follow clear rules
Teams can set eligibility logic so rewards are delivered to the right shoppers, in the right places, under the right conditions.
Shopper Eligibility
Define eligibility by customer type, cohort, account status, activation stage, geography, or program participation.
Shopper Eligibility
Define eligibility by customer type, cohort, account status, activation stage, geography, or program participation.
Shopper Eligibility
Define eligibility by customer type, cohort, account status, activation stage, geography, or program participation.
Purchase Eligibility
Set purchase-based rules using transaction type, store, basket, category, merchant, offer, or qualifying behavior.
Purchase Eligibility
Set purchase-based rules using transaction type, store, basket, category, merchant, offer, or qualifying behavior.
Purchase Eligibility
Set purchase-based rules using transaction type, store, basket, category, merchant, offer, or qualifying behavior.
Program Eligibility
Apply rules by banner, store group, region, launch phase, partner campaign, or reward program.
Program Eligibility
Apply rules by banner, store group, region, launch phase, partner campaign, or reward program.
Program Eligibility
Apply rules by banner, store group, region, launch phase, partner campaign, or reward program.
Shopper Activation
Turn grocery channels into activation paths
Teams can launch Cashberry through trusted grocery surfaces that already reach shoppers before, during, and after the trip.
In-Store Activation
Support signage, checkout prompts, QR codes, associates, receipts, and local store moments.
In-Store Activation
Support signage, checkout prompts, QR codes, associates, receipts, and local store moments.
In-Store Activation
Support signage, checkout prompts, QR codes, associates, receipts, and local store moments.
Digital Activation
Use email, loyalty, ecommerce, app, social, SMS, and digital campaigns to introduce and re-engage shoppers.
Digital Activation
Use email, loyalty, ecommerce, app, social, SMS, and digital campaigns to introduce and re-engage shoppers.
Digital Activation
Use email, loyalty, ecommerce, app, social, SMS, and digital campaigns to introduce and re-engage shoppers.
Cohort Activation
Target specific stores, banners, regions, customer groups, or launch phases to control adoption and learning.
Cohort Activation
Target specific stores, banners, regions, customer groups, or launch phases to control adoption and learning.
Cohort Activation
Target specific stores, banners, regions, customer groups, or launch phases to control adoption and learning.
Data Connections
Bring program signals into one view
Teams can use relevant grocery, shopper, transaction, offer, and partner signals to operate and measure the program.
Grocery Signals
Use relevant store, banner, POS, loyalty, ecommerce, product, basket, and transaction data where available.
Grocery Signals
Use relevant store, banner, POS, loyalty, ecommerce, product, basket, and transaction data where available.
Grocery Signals
Use relevant store, banner, POS, loyalty, ecommerce, product, basket, and transaction data where available.
Partner Signals
Support merchant, brand, service partner, offer, campaign, and funding relationships.
Partner Signals
Support merchant, brand, service partner, offer, campaign, and funding relationships.
Partner Signals
Support merchant, brand, service partner, offer, campaign, and funding relationships.
Program Signals
Connect activity across shoppers, rewards, offers, campaigns, stores, purchases, and reporting.
Program Signals
Connect activity across shoppers, rewards, offers, campaigns, stores, purchases, and reporting.
Program Signals
Connect activity across shoppers, rewards, offers, campaigns, stores, purchases, and reporting.
Purchase Verification
Turn purchase activity into proof
Teams can verify whether rewards, offers, or campaigns were followed by real customer actions.
Transaction Verification
Confirm eligible transactions, qualifying purchases, and reward-triggering events.
Transaction Verification
Confirm eligible transactions, qualifying purchases, and reward-triggering events.
Transaction Verification
Confirm eligible transactions, qualifying purchases, and reward-triggering events.
Reward Matching
Match reward activity to purchase behavior, offer eligibility, customer activity, or campaign participation.
Reward Matching
Match reward activity to purchase behavior, offer eligibility, customer activity, or campaign participation.
Reward Matching
Match reward activity to purchase behavior, offer eligibility, customer activity, or campaign participation.
Purchase Events
Create measurable purchase signals that can support reporting, partner settlement, and performance review.
Purchase Events
Create measurable purchase signals that can support reporting, partner settlement, and performance review.
Purchase Events
Create measurable purchase signals that can support reporting, partner settlement, and performance review.
Performance Reporting
Make program performance easier to see
Teams can review participation, reward activity, purchase behavior, funded value, and campaign performance in a clearer reporting view.
Engagement Reporting
Show signups, activations, participation, reward earning, redemption, and repeat engagement.
Engagement Reporting
Show signups, activations, participation, reward earning, redemption, and repeat engagement.
Engagement Reporting
Show signups, activations, participation, reward earning, redemption, and repeat engagement.
Reward Reporting
Report reward usage, funded value, campaign performance, partner contribution, and customer response.
Reward Reporting
Report reward usage, funded value, campaign performance, partner contribution, and customer response.
Reward Reporting
Report reward usage, funded value, campaign performance, partner contribution, and customer response.
Business Reporting
Give marketing, finance, operations, and strategy teams visibility into program activity and performance.
Business Reporting
Give marketing, finance, operations, and strategy teams visibility into program activity and performance.
Business Reporting
Give marketing, finance, operations, and strategy teams visibility into program activity and performance.
Why grocers are enabling banking experiences with Cashberry
Traditional rewards and financial products are fragmented, expensive, and hard to measure. Cashberry helps grocers create shopper value through connected banking, rewards, offers, and attribution.
Traditional grocery value programs
Generic loyalty points that compete for attention.
Rewards funded mostly from grocer margin.
Financial products built outside the grocery relationship.
Offers disconnected from verified purchase behavior.
Retail media and attribution trapped in separate systems.
Limited visibility into shopper activation and repeat spend.
High-fee credit card behavior continues unchecked.
Hard to prove which value actually changed behavior.
Vectura
Built specifically for modern finance operations.
Clean, intuitive interface designed for speed.
One platform — expenses, budgets, vendors.
Smart approval flows with built-in controls.
Real-time insights with budget health indicators.
Up and running in days with guided implementation.
Transparent pricing with everything included.
Dynamic, customizable reports you can actually use.
Traditional grocery value programs
Generic loyalty points that compete for attention.
Rewards funded mostly from grocer margin.
Financial products built outside the grocery relationship.
Offers disconnected from verified purchase behavior.
Retail media and attribution trapped in separate systems.
Limited visibility into shopper activation and repeat spend.
High-fee credit card behavior continues unchecked.
Hard to prove which value actually changed behavior.
Vectura
Built specifically for modern finance operations.
Clean, intuitive interface designed for speed.
One platform — expenses, budgets, vendors.
Smart approval flows with built-in controls.
Real-time insights with budget health indicators.
Up and running in days with guided implementation.
Transparent pricing with everything included.
Dynamic, customizable reports you can actually use.
Traditional grocery value programs
Generic loyalty points that compete for attention.
Rewards funded mostly from grocer margin.
Financial products built outside the grocery relationship.
Offers disconnected from verified purchase behavior.
Retail media and attribution trapped in separate systems.
Limited visibility into shopper activation and repeat spend.
High-fee credit card behavior continues unchecked.
Hard to prove which value actually changed behavior.
Vectura
Built specifically for modern finance operations.
Clean, intuitive interface designed for speed.
One platform — expenses, budgets, vendors.
Smart approval flows with built-in controls.
Real-time insights with budget health indicators.
Up and running in days with guided implementation.
Transparent pricing with everything included.
Dynamic, customizable reports you can actually use.
Designed for grocery operators
Cashberry gives grocers a way to offer banking-powered grocery savings without building financial products, managing rewards infrastructure, or stitching together payments, loyalty, media, and attribution systems themselves.
Cashberry gives grocers a way to offer banking-powered grocery savings without building financial products, managing rewards infrastructure, or stitching together payments, loyalty, media, and attribution systems themselves.
Easy Launch
Cashberry is designed to launch through the channels grocers already operate — stores, email, loyalty, receipts, flyers, ecommerce, and digital campaigns.
Easy Launch
Cashberry is designed to launch through the channels grocers already operate — stores, email, loyalty, receipts, flyers, ecommerce, and digital campaigns.
Easy Launch
Cashberry is designed to launch through the channels grocers already operate — stores, email, loyalty, receipts, flyers, ecommerce, and digital campaigns.
No banking build required
Cashberry manages the consumer financial experience, partner infrastructure, rewards logic, and program operations so grocers can offer value without becoming a bank.
No banking build required
Cashberry manages the consumer financial experience, partner infrastructure, rewards logic, and program operations so grocers can offer value without becoming a bank.
No banking build required
Cashberry manages the consumer financial experience, partner infrastructure, rewards logic, and program operations so grocers can offer value without becoming a bank.
Connected to your ecosystem
Cashberry is built to connect with the systems that already create grocery value — POS, loyalty, rewards, retail media, offers, and attribution.
Connected to your ecosystem
Cashberry is built to connect with the systems that already create grocery value — POS, loyalty, rewards, retail media, offers, and attribution.
Connected to your ecosystem
Cashberry is built to connect with the systems that already create grocery value — POS, loyalty, rewards, retail media, offers, and attribution.
Built to scale across banners
Start with a single banner, region, or shopper cohort, then expand across stores, customer segments, and additional value programs as adoption grows.
Built to scale across banners
Start with a single banner, region, or shopper cohort, then expand across stores, customer segments, and additional value programs as adoption grows.
Built to scale across banners
Start with a single banner, region, or shopper cohort, then expand across stores, customer segments, and additional value programs as adoption grows.
Frequently asked questions
Answers to common questions about getting started and using Cashberry day to day.
Book a demo call
Let’s talk about your current setup and see how Cashberry can enable everyday value.
Do you prefer email? We're available at:
Book a demo call
Let’s talk about your current setup and see how Cashberry can enable everyday value.
Do you prefer email? We're available at:
Book a demo call
Let’s talk about your current setup and see how Cashberry can enable everyday value.
Do you prefer email? We're available at:
Cashberry is a grocery-led financial platform that helps shoppers save more through everyday banking, rewards, and funded value connected to grocery.
No. Cashberry provides the consumer financial experience and partner infrastructure, while banking services are provided through regulated banking partners.
Cashberry helps grocers offer banking-powered grocery savings, activate shoppers through existing customer channels, measure program performance, and bring outside merchant-funded value into the grocery relationship.
No. Cashberry manages the financial product experience, rewards infrastructure, program operations, and partner reporting so grocers can participate without becoming a fintech company.
Shoppers can access products like a rewards debit account, grocery savings, high-interest savings, early pay, and other financial benefits designed around everyday household spending.
Rewards can be funded by Cashberry, merchants, brands, and other partners. The goal is to bring outside value into the grocery ecosystem instead of relying only on grocer margin.
Cashberry is built to connect with POS, loyalty, rewards, retail media, offer networks, ecommerce, app experiences, and attribution systems.
Cashberry is a grocery-led financial platform that helps shoppers save more through everyday banking, rewards, and funded value connected to grocery.
No. Cashberry provides the consumer financial experience and partner infrastructure, while banking services are provided through regulated banking partners.
Cashberry helps grocers offer banking-powered grocery savings, activate shoppers through existing customer channels, measure program performance, and bring outside merchant-funded value into the grocery relationship.
No. Cashberry manages the financial product experience, rewards infrastructure, program operations, and partner reporting so grocers can participate without becoming a fintech company.
Shoppers can access products like a rewards debit account, grocery savings, high-interest savings, early pay, and other financial benefits designed around everyday household spending.
Rewards can be funded by Cashberry, merchants, brands, and other partners. The goal is to bring outside value into the grocery ecosystem instead of relying only on grocer margin.
Cashberry is built to connect with POS, loyalty, rewards, retail media, offer networks, ecommerce, app experiences, and attribution systems.
Cashberry is a grocery-led financial platform that helps shoppers save more through everyday banking, rewards, and funded value connected to grocery.
No. Cashberry provides the consumer financial experience and partner infrastructure, while banking services are provided through regulated banking partners.
Cashberry helps grocers offer banking-powered grocery savings, activate shoppers through existing customer channels, measure program performance, and bring outside merchant-funded value into the grocery relationship.
No. Cashberry manages the financial product experience, rewards infrastructure, program operations, and partner reporting so grocers can participate without becoming a fintech company.
Shoppers can access products like a rewards debit account, grocery savings, high-interest savings, early pay, and other financial benefits designed around everyday household spending.
Rewards can be funded by Cashberry, merchants, brands, and other partners. The goal is to bring outside value into the grocery ecosystem instead of relying only on grocer margin.
Cashberry is built to connect with POS, loyalty, rewards, retail media, offer networks, ecommerce, app experiences, and attribution systems.